Category Archives for "Blog"

New Ninja Geeky Tactics To Build And Grow Your Buyers List
Apr 25

New Ninja Geeky Tactics To Build And Grow Your Buyers List

In today’s episode of The Art of Passive Income—Round Table edition, Mark is joined by:

  • Erik PetersonI’m always surprised by where technology takes us.
  • Rachael MuellerPeople want communication then and now. If they’re asking a question, they’re interested then. So the sooner you get back to them, the better the results.
  • Tate LitchfieldThe most important thing with your buyers list is top of the mind awareness. It’s important to keep your name fresh in their memory.  

What I love about Bootcamp is that everybody leaves on Sunday crystal clear. They’re motivated, they know exactly what they need to do. All of the land investing clouds have dissipated, their questions are all answered and everything becomes clear. Plus, everything becomes more real to them because they meet the actual people behind the names. It’s phenomenal!Mark Podolsky

Today’s topic is Building a Buyers List. We talk about:

  • New ninja geeky tactics to build and grow your list.
  • How often do you mail out?
  • The technical side: What you use to execute when creating a squeeze page to collect email and to create an autoresponder series.
  • What is the future of email engagement?
The most important thing with your buyers list is Top of the Mind Awareness. Click To Tweet

Today’s podcast is packed full of information for building and growing your buyers list, so listen in now!

TIP OF THE WEEK

Mark: Check out the site BeLive.tv for your Facebook live broadcasts. Also check out Ecamm Live.

Tate: Check out the app Any.do. It’s a to-do list, calendar, and assistant that helps you get life under control and get things done.

Erik: Read the book, The Conversion Code: Capture Internet Leads, Create Quality Appointments, Close More Sales by Chris Smith.

Rachael: Check out the chrome plugin EyeCare. It reminds you when to look away from your computer to prevent eyestrain, backpain, and other health issues.

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

The Value Of Giving Can Benefit Every Aspect Of Your Life
Apr 20

The Value Of Giving Can Benefit Every Aspect Of Your Life

In today’s episode of The Art of Passive Income, Mark and Scott talk to Bob Burg from TheGoGiver.com. Bob co-authored, along with John David Mann, the best-selling book The Go-Giver: A Little Story About a Powerful Business Idea. The Go-Giver, which is often given as the tip of the week by other guests, is a great story with a valuable message behind it. The message being the 5 laws of Stratospheric Success that provides valuable framework for business and teaches you how to open up the power of giving. It brings new relevance to the old proverb give and you shall receive.

Bob talks to us about the importance of these 5 principles, which are the laws of:

  • Value
  • Compensation
  • Influence
  • Authenticity
  • Receptivity

Not only are these 5 principles valuable in a business sense, but they also apply to every aspect of your life.

We also talk about mentorship; what’s the best way to find a mentor and what you should NOT do!

Money in an echo of value. It's the thunder to Value's Lightning. Click To Tweet

Today’s podcast is HUGE with a lot of valuable information that you don’t want to miss!

TIP OF THE WEEK

Mark: Learn more about Bob Burg and go to his website at TheGoGiver.com.

Scott: Check out EntroPay.com. It’s a site that allows you to have a virtual credit card number that you can use online.

Bob: Read the book The Secret of Selling Anything by Harry Browne.

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

New Ninja Geeky Tactics To Build And Grow Your Buyers List
Apr 18

What Measurement Do You Use To Judge Success?

In today’s episode of The Art of Passive Income—Round Table edition, Mark is joined by:

  • Erik PetersonThe key is marketing, being out there on a regular basis.  There are plenty of buyers and more than enough land.
  • Mike ZainoI look at this business like I’m panning for gold. Sometimes you get the flakes, sometimes you get the nuggets.
  • Scott ToddIf you’re struggling, you have to change your mindset because you’re holding yourself back.

We have a multi-million dollar market, billions of acres and only a handful of people doing it. Only that handful thinks there is competition…there is no competition!Mark Podolsky

Today we talk about:

  • Buying in bulk—Do we approach it differently?
  • Counties—How many counties are you working in?
  • Scarcity Mentality—Can there be too many investors in one area?
  • The real fear people have that stops them from taking massive action.
You have to take action! Lack of action is what drives people away. Click To Tweet

Desert Island Mindset Books

TIP OF THE WEEK

Mark: Get both the audio and physical copy of a book, it helps you to focus better.

Also, get the app Onward. An AI coach that holds you accountable by tracking your distractions and problem sites then reports back to you.

Scott: Get the app Mobile Web Recorder. It allows you to record video from screen captures on your phone. Great for making training videos!

Erik: Get MixMax—A Gmail add-on that has templates, creates automated mail sequences and more!

Mike: When business gets overwhelming, BREATHE! Breathe in the mailings, breathe out the marketings

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

Uncover The Difference Between Marketing & Sales
Apr 13

Uncover The Difference Between Marketing & Sales

In today’s episode of The Art of Passive Income, Mark and Scott talk to marketing and business growth strategist, Colin Scotland from LogicalFox.com. Colin helps small business owners grow their businesses with digital marketing— and while his main client base are brick and mortar businesses, the processes of conversion marketing is the same no matter what your business is.

Leading with what you do does not speak to what the customer is wanting to hear. Click To Tweet

Today we discuss:

  • The biggest mistakes entrepreneurs make when it comes to marketing.
  • How to break through the noise.
  • The best way to figure out your messaging.

Plus, Colin delivers on Mark’s tough question of the week—Tell us something we don’t know about marketing.

TIP OF THE WEEK

Mark: Learn more about Colin Scotland by going to his website at LogicalFox.com.

Scott: Check out the Mr. Task APP. It’s an app that is designed for workflow automation. Create a project, add as many team members as you want, assign tasks and follow each other’s progress.

Colin: Learn more about the Ansoff Matrix.

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

New Ninja Geeky Tactics To Build And Grow Your Buyers List
Apr 11

A Small Profit Is Still A Profit

In today’s episode of The Art of Passive Income—Round Table edition, Mark is joined by:

  • Scott Todd
  • Tate Litchfield
  • Erik Peterson
  • Sean Rickman

When should you take less than your asking price on a property? 

Scott gives us an example of a recent deal that he took less on and tells us why he thought it was a good decision. Then the panel weighs in on what they would have done.

Other topics:

  • Recent Deals—Mark and Tate share a recent deal that doesn’t come around too often!
  • Slow August—How can you prepare now to level out the slow month of August.

Plus Scott’s competitive edge comes out!

Success leaves clues—follow the proven leader. Click To Tweet

Listen in now…

TIP OF THE WEEK

Mark: Check out the app Sway. It’s a meditation app that makes you relax.

Scott: Check out the app Shift. It allows you to switch and navigate between multiple email clients and accounts easily.

Tate: Stay focused.

Erik: Read the book Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz.

Sean: Tawk.to—a WordPress add on app to help you monitor your webpage and communicate with visitors in real time.

Also mentioned: ScottTodd.net/Accounting—an in depth accounting program specifically for land investors.

 

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

Make A Business Connection In 90 Seconds
Apr 06

Make A Business Connection In 90 Seconds

In today’s episode of The Art of Passive Income, Mark and Scott talk to Nicholas Boothman from NicholasBoothman.com. Nicholas is an author and an expert in human growth potential. He is also a world keynote speaker and his 90 Seconds or less books have been translated into more than 30 languages.

Today, Nicholas talks about how to make connections in business and in life. You have to start by building a rapport and 4 key factors are:

  • Look them in the eye
  • Smile
  • Have open body language
  • Find common ground.

Nicholas also touches upon what really makes people happy and after extensive research, he found that there is one common thing that makes people happy around the world.

Perhaps we are all gardeners and all we do in this life is plant seeds of ideas and make them grow. Click To Tweet

Listen in to find out what that one thing is and what his answer is to Mark’s tough question of the week—Tell us something we don’t know about risk and rapport by design.

TIP OF THE WEEK

Mark: Learn more about Nicholas Boothman by going to his website at NicholasBoothman.com. 

Scott: Check out the book, Powerhouse Principles: The Ultimate Blueprint for Real Estate Success in an Ever-Changing Market by Jorge Perez

Nicholas: Be brave. Take risks. Blame no one.

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

New Ninja Geeky Tactics To Build And Grow Your Buyers List
Apr 04

Get Ready To Geek Out!

In today’s episode of The Art of Passive Income, we are introducing a new segment called The Land Geek Round Table. Every Tuesday, in addition to the regular Art Of Passive Income episode on Thursdays, Mark gets together with a panel of coaches and students to discuss all things land! They give advice, tips, share stories and talk about the strategies that are currently working for them.

In today’s episode, Mark is joined by:

  • Scott Todd
  • Rachael Mueller
  • Mike Zaino
  • Tate Litchfield
  • Erik Peterson
  • David Banales

Topics Discussed:

  • Biggest take aways from Bootcamp.
  • Newbie Regrets—What would our panel have done different in the beginning.
  • And what happens when you run out of money?
Keep it simple, follow the system and leave all creativity at the door. Click To Tweet

Listen in now to hear what the panel has to say.

TIP OF THE WEEK

Mark: Go to the TheLandGeek.com/Bootcamp and learn more about The Land Geek Bootcamp..

Scott: Check out PasteApp.Me. It allows you to copy something and store everything you’ve copied on a smart cloud clipboard history.

David: Go to DigitalMarketer.com. Check out their website, it’s the best way to stay in the cutting edge of social media marketing.

Rachel: Read the book Getting Things Done: The Art of Stress-Free Productivity by David Allen.

Mike: Honesty. If you are honest with people on both the buying and the selling side, you will have more deals and it’ll be easier for you and it’ll go smoothly.

Tate: Check out the app SmartScanDigitalMail and check your physical mail in where in the world!

Erik: Check out Animoto.com. It’s a tool that can put together marketing videos.

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

Old Ways To Manage Are Out—What You Need To Know About Management Today
Mar 30

Old Ways To Manage Are Out—What You Need To Know About Management Today

In today’s episode of The Art of Passive Income, Mark and Scott talk to David Burkus from DavidBurkus.com. David is a best-selling author, an award-winning podcaster, and associate professor of management at Oral Roberts University.

An expert in management, his latest book Under New Management: How Leading Organizations Are Upending Business as Usual challenges the traditional principles of business management and proves that they are outdated. He brings social science research that shows that there’s a better way to manage then what used to work.

Today we discuss:

  • Firing the managers. What managers need to be focused on and the role they should be playing in today’s workplace.
  • The importance of the value zone. The employees that interact with the customers directly and why their satisfaction is the goal.
Customer satisfaction isnt the goal, it's the result. The goal is employee satisfaction. Click To Tweet

Listen in now as he elaborates and also answers Mark’s tough question of the week; Tell us something that we don’t know about what makes a manager great.

TIP OF THE WEEK

Mark: Learn more about David Burkus by going to his website at DavidBurkus.com. Also, check out his book, Under New Management: How Leading Organizations Are Upending Business as Usual. 

Scott: Go to HowToFascinate.com and take the personality test. It will tell you how the world sees you. Take advantage of the insight and leverage it to your advantage.

David: Check out his resources at DavidBurkus.com/Resources. There are a lot of evidence-based resources that can help you work smarter and lead smarter. Also, go to Radio Free Leader.

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

Is Multifamily Investing For You? Everything You Need To Know
Mar 23

Is Multifamily Investing For You? Everything You Need To Know

In today’s episode of The Art of Passive Income, Mark and Scott talk to Jake Stenziano and Gino Barbaro, experts in multifamily real estate investing.

Their business, JakeAndGino.com, is a real estate educational company that offers coaching and training in real estate investing. They also co-authored Wheelbarrow Profits: How To Create Passive Income, Build Wealth, And Take Control Of Your Destiny Through Multifamily Real Estate Investing, along with many others.

These Wheelbarrow Buddhas take pride in providing value to their tenants at an affordable rate, which they term as modern affordability. They buy properties from Mom & Pop operations and reposition them, providing value to the tenants.

We discuss the process of DUE DILIGENCE and why it’s the most important factor that will save you time, money, and headaches in the long run!

The key is being patient and persistent but willing to walk away during the negotiation phase. Click To Tweet

We also discuss:

  • The process of providing value.
  • The managing aspect of it.
  • And the 3-step process of repositioning!

Listen into this very informative episode as they tell us why they chose multifamily over all the other real estate niches.

TIP OF THE WEEK

Mark: Learn more about Jake and Gino at JakeAndGino.com.  

Scott: Read the book, Get Smart!: How to Think and Act Like the Most Successful and Highest-Paid People in Every Field by Brian Tracy.

Jake: Vertical integration. Start from the ground up, brick by brick. Control everything from the lease, acquisitions, on-site management, etc. Start your own managing company, control every aspect of it and grow from there. 

Gino: 1. Be able to walk away from a deal. If you’re emotionally attached to anything, you have less power; don’t lose that power.

2. Start with the end in mind. Whenever you do something, start with what’s going to end up at the end. What do you want to accomplish?

3. Get out of your comfort zone and be uncomfortable. It’s okay to be uncomfortable because that’s the only way you grow in life.

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

You Need To Embrace Hearing The Word NO
Mar 16

You Need To Embrace Hearing The Word NO

In today’s episode of The Art of Passive Income, Mark and Scott talk to Andrea Waltz from GoForNo.com and co-author of Go for No! Yes is the Destination, No is How You Get There.

Andrea helps people get over their fear of failure and rejection and today she talks to us about getting over and beyond the word NO and how you should not view it as a failure but as part of the destination to get to YES.

How do you get over the disappointment or feeling of failure when you hear the word no?

  • Control how you respond with your actions and behavior—keep your actions positive.
  • Never berate yourself!
  • Set a daily or weekly number of NO goals and collect that number of NOs.
No matter how strong we are, the fear of hearing NO stops us from doing so many things. Click To Tweet

Listen in as Andrea delves into the importance of the word NO and how it helps lead you to your ultimate goal. She also answers Mark’s tough question of the week—Tell us something that we don’t know about selling.

TIP OF THE WEEK

Mark: Learn more about Andrea Waltz and go to her website at GoForNo.com

Scott: Check out the app BaiBoard 3. It’s an online whiteboard where you can collaborate with your team on a shared whiteboard.

Andrea: Read the book The Four Agreements: A Practical Guide to Personal Freedom by Don Miguel Ruiz.

Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?

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